Jo Lee
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Jo Lee
UX/UI Designer + Frontend Developer

Project Keyboard, 2020

UX/UI Design + Frontend 

Building e-commerce experience for custom keyboard and technology products.


Users are heavily interested in technology and/or gaming industry. Common practice in this community is preorder and group buy mentality. Users are often coming from community-based discussions and internal knowledge.


 

ColourPop, 2020

UX/UI Design + Frontend

Resolving issues of combining sister brand products on ColourPop’s main website. Navigation was expanded to list product categories by brands to allow users to navigation within the same site. Sister brands will be distinctly separated by brand color in backgrounds so there is user awareness while shopping across the site.


 


 

 

Herve Leger, 2017

UX design for Herve Leger site redesign. After research and UX discover, I worked closely with the brand team to design with a proposed UI design. After approvals, I provided front end work for our Demandware developers and worked closely with QA.

https://www.herveleger.com/

 

 

Acne Studios Parallax Concept

UI Design + Frontend

Parallax design and development for exploration of a new aesthetic for shopping. The experience is created to scroll as the product images reveal new images underneath creating an illusions of the model switching outfits. This was inspired by the in-person shopping experience we have. I wanted to invoke feelings of changing clothes in the fitting room in a virtual setting.

Launch Parallax Experience


SABOO Craft Beer, 2018

UX/UI Design + Frontend


 
 

Northwestern University, 2017

UX/UI Design + Frontend

Resolving login entry for Northwestern University Alumni internal IDP system.


 

United Jetstream, 2017

UX/UI Design

Design concept requested by United Airlines specifically for their B2B department. Design elements include email, homepage banner and page layout for both desktop and mobile for their new route from Chicago to Sydney.

 

 

Global Gmarket

Team player in Llunching Global Gmarket for Ebay Korea in English and Chinese. Our team of UX/UI designers, front end developers, and translators created a site specifically geared towards our global audience. I oversaw data translation and was one of the front end developers for this project.

http://global.gmarket.co.kr/


Eden Pret

Creative Direction

Facilitated the creative direction for an online fashion boutique. Working closely with the photographer, models, and the team.